Nordic Air Filtration is expanding its presence in the Middle East by opening a plant in Fujairah, United Arab Emirates
The Official Opening and Ribbon Cutting Ceremony of Nordic Air Filtration Middle East Limited FZC took place on the 13th January 2015 with guests from all over the world. This included André Radley Grundahl; Chairman and Director of Nordic Air Filtration, Steve Buck; President of the Midwesco Filter Group and Brad Mautner; CEO of MFRI.
The local sales and operations team were proud to show guests the 1.500 sq. meter manufacturing facility designed primarily to produce air intake filter cartridges for the Middle East region.
Experienced team shares its know-how
Nordic Air Filtration has spent the past year installing and testing equipment in Fujairah under the supervision of the engineering team from its Danish headquarters. This was done to ensure the highest product quality, product consistency and to pass on the valuable experience gained during 25 years of manufacturing filter elements in Denmark.
The local team has also received training in the Danish plant in Nakskov in order to become familiar with processes and quality requirements.
From day one, staff from the Danish headquarters will be assisting the manufacturing team in Fujairah to ensure the smooth running of the facility and to align product quality in Denmark and the Middle East.
Huge market opportunity
Nordic Air Filtration’s latest expansion in the Middle East is a natural response to the increasing demand for high quality air filtration solutions in the region. The demand is witnessed in many industries, including the power industry.
Gas turbine generated electricity is expected to grow substantially over the coming years. The need to protect the costly turbines by way of highly efficient air filter solutions is widely recognized.
Local knowhow, flexibility & short delivery time will benefit customers in the region
“Nordic Air Filtration has invested in the U.A.E. facility and its team with the aim of getting easier access to the local market. Our setup is designed to provide added value to our loyal customers. With our facility in the Middle East, we provide local service, flexibility and short delivery time.
We want to make sure our customers receive the very best in customer care due to the extensive market knowledge of the local team, and that they benefit from lower running costs, less maintenance and reduced down time due to high efficient products specifically designed for the operating environment in the region", André Radley Grundahl explains.
The Ribbon Cutting Ceremony was performed by André Radley Grundahl; Chairman & Director of Nordic Air Filtration, Mr. Sharief Habib Al Awadhi; General Manager of the Fujairah Free Zone & Brad Maunter; CEO at MFRI Inc.
